Sugar Beet CRUSH is REAL Sugar Beets crushed and blended with fresh heat processed beans into an ultra concentrated one of a kind attractant. Deer go wild over real Sugar Beets and even more so after Wildgame Innovations crushes 'em and bags 'em. It is now easier to get Sugar Beets where you need them in this convenient carry pouch. This product is like no other and gives you that edge you are looking for to lure in that BIG BUCK with a craving for sweet beets.